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# Amazon deepens shoppable Prime Video with scene-level product discovery
- URL: https://www.medianexis.com/amazon-deepens-shoppable-prime-video-with-scene-level-product-discovery/
- Published: 2026-09-14T15:03:48.000Z
- Updated: 2026-09-14T15:03:48.000Z
- Description: Amazon is expanding shopping features within Prime Video, letting viewers discover and buy products tied to specific scenes as they watch, per EMARKETER.
- Author: Fabric.Media Editorial
- Tags: Streaming, Grace Harmon, Amazon adds shoppable scene-based discovery to Prime Video

*Signal from* [*emarketer.com*](https://emarketer.com/?ref=medianexis.com) *·* [*Grace Harmon*](https://www.medianexis.com/tag/by-grace-harmon/) *·* [*read the original*](https://www.emarketer.com/content/amazon-brings-shopping-deeper-prime-video-with-scene-based-discovery?ref=medianexis.com)*.*