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# Cable’s TV viewing share halved in five years, Nielsen data show
- URL: https://www.medianexis.com/cables-tv-viewing-share-halved-in-five-years-nielsen-data-show/
- Published: 2026-09-14T15:05:12.000Z
- Updated: 2026-09-14T15:05:12.000Z
- Description: Cable networks drew 21.2% of U.S. television viewing in January 2026, down from 35.6% in January 2021, while streaming climbed to 47% from 28.9% over the same five-year span, Nielsen data show.
- Author: Fabric.Media Editorial
- Tags: Streaming, Cable's TV viewing share halved in five years, Nielsen data show

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