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# Can OpenAI build a $1 billion ad empire?
- URL: https://www.medianexis.com/can-openai-build-a-1-billion-ad-empire/
- Published: 2026-09-29T16:04:00.000Z
- Updated: 2026-09-29T16:04:00.000Z
- Description: The Digiday Podcast reports OpenAI’s ChatGPT ad business is already running at a $1 billion annualized revenue rate just seven months in, with the company projecting that figure to reach $100 billion by 2030.
- Author: The Signals Desk
- Tags: Ad-tech, AI, Digiday podcast: OpenAI's ChatGPT ad business goals

*Signal from* [*The Digiday Podcast*](https://digiday.com/podcasts/?ref=medianexis.com) *·* [*read the original*](https://digiday.com/podcasts/heres-what-openai-needs-to-do-to-reach-its-billion-dollar-ad-ambitions/?ref=medianexis.com)*.*