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# College football advertisers go all in on November
- URL: https://www.medianexis.com/college-football-advertisers-go-all-in-on-november-2/
- Published: 2026-10-15T18:43:41.000Z
- Updated: 2026-10-15T18:43:42.000Z
- Description: eMarketer’s Peter Clark reports that advertisers are concentrating spend around November’s college football slate, when conference championships and playoff positioning drive peak viewership.
- Author: The Signals Desk
- Tags: Measurement, Peter Clark, College football ad spend surges in November

*Signal from* [*emarketer.com*](https://emarketer.com/?ref=medianexis.com) *·* [*Peter Clark*](https://www.medianexis.com/tag/by-peter-clark/) *·* [*read the original*](https://www.emarketer.com/content/college-football-advertisers-go-all-on-november?ref=medianexis.com)*.*