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# Disney pitches shared streaming and new ad tools at ANZ upfronts
- URL: https://www.medianexis.com/disney-pitches-shared-streaming-and-new-ad-tools-at-anz-upfronts/
- Published: 2026-09-11T16:31:25.000Z
- Updated: 2026-09-11T16:31:25.000Z
- Description: Disney Australia and New Zealand used its 2026 Upfronts in Melbourne to position Disney+ as the centrepiece, arguing shared viewing moments like finales and premieres are prime advertising opportunities.
- Author: Fabric.Media Editorial
- Tags: Streaming, AI, Simran Pasricha, Disney+ spotlighted at Disney Australia upfronts

**Why it matters.** Australian advertisers must wait for Disney to confirm which of its new targeting and creative tools actually launch locally before they can plan campaigns around them.

*Signal from* [*au.variety.com*](https://au.variety.com/?ref=medianexis.com) *·* [*Simran Pasricha*](https://www.medianexis.com/tag/by-simran-pasricha/) *·* [*read the original*](https://au.variety.com/2026/tv/news/disney-australia-new-zealand-upfronts-2026-40192/?ref=medianexis.com)*.*