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# DoorDash to buy Instacart for about $17 billion
- URL: https://www.medianexis.com/doordash-to-buy-instacart-for-about-17-billion/
- Published: 2026-11-02T15:20:05.000Z
- Updated: 2026-11-02T15:20:06.000Z
- Description: Adweek’s Mitchell Parton reports DoorDash agreed to buy Instacart for roughly $17 billion, or $65 a share, a 26% premium on its Oct. 22 closing price, combining delivery, grocery fulfillment, advertising and AI tools, with the deal targeted to close by 2028.
- Author: The Signals Desk
- Tags: Retail-media, Deals, Mitchell Parton, DoorDash to acquire Instacart for $17B

**Why it matters.** Combining the two companies’ retail media businesses creates a single ad platform spanning delivery and grocery, giving brands fewer places to shop for that inventory.

*Signal from* [*adweek.com*](https://adweek.com/?ref=medianexis.com) *·* [*Mitchell Parton*](https://www.medianexis.com/tag/by-mitchell-parton/) *·* [*read the original*](https://www.adweek.com/commerce/doordash-agrees-to-buy-instacart-for-about-17-billion/?ref=medianexis.com)*.*