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# Hollywood’s M&A playbook shifts from scale to scarcity
- URL: https://www.medianexis.com/hollywoods-m-a-playbook-shifts-from-scale-to-scarcity/
- Published: 2026-11-14T22:16:58.000Z
- Updated: 2026-11-14T22:16:58.000Z
- Description: Axios’ Kerry Flynn and Sara Fischer report that after a decade of failed megamergers, media dealmakers are no longer chasing scale for its own sake.
- Author: Medianexis Signals Desk
- Tags: Streaming, Deals, Kerry Flynn, Sara Fischer, Axios: Hollywood M&A shifts from scale to scarcity

**Why it matters.** Sellers holding scarce IP, live rights or proprietary data gain leverage in negotiations, while owners of generic scale assets see their bargaining position weaken.

*Signal from* [*axios.com*](https://axios.com/?ref=medianexis.com) *·* [*Kerry Flynn*](https://www.medianexis.com/tag/by-kerry-flynn/)*,* [*Sara Fischer*](https://www.medianexis.com/tag/by-sara-fischer/) *·* [*read the original*](https://www.axios.com/media-trends-membership/2026/11/14/media-deals-ai-era-content-ip?ref=medianexis.com)*.*