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# iHeart’s Pittman knocks rivals’ big podcast talent spending
- URL: https://www.medianexis.com/ihearts-pittman-knocks-rivals-big-podcast-talent-spending/
- Published: 2026-10-22T16:04:43.000Z
- Updated: 2026-10-22T16:04:43.000Z
- Description: Axios’s Kerry Flynn and Christine Wang report that iHeartMedia CEO Bob Pittman called out “exuberance” in podcast talent deals, pointing to rivals paying more than shows can earn back.
- Author: The Signals Desk
- Tags: Creators, Kerry Flynn, Christine Wang, iHeartMedia CEO warns on podcast talent spending

**Why it matters.** Podcast talent now has leverage to shop blockbuster deals elsewhere, since iHeartMedia says it will let rivals absorb unprofitable contracts.

*Signal from* [*axios.com*](https://axios.com/?ref=medianexis.com) *·* [*Kerry Flynn*](https://www.medianexis.com/tag/by-kerry-flynn/)*,* [*Christine Wang*](https://www.medianexis.com/tag/by-christine-wang/) *·* [*read the original*](https://www.axios.com/2026/10/20/iheartmedia-bob-pittman-podcast-talent-deals?ref=medianexis.com)*.*