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# Older consumers still cold on AI habits, data shows
- URL: https://www.medianexis.com/older-consumers-still-cold-on-ai-habits-data-shows/
- Published: 2026-08-11T00:00:00.000Z
- Updated: 2026-09-17T17:40:46.000Z
- Description: New survey data shows older consumers lag in adopting AI tools day to day. Adoption curves matter for advertisers betting on AI-driven personalization and assistants reaching mass audiences soon.
- Author: Fabric.Media Editorial
- Tags: Measurement, AI, #archive-backfill

*Signal from* [*The Measure*](https://www.themeasure.net/?ref=medianexis.com) *·* [*read the original*](https://www.themeasure.net/ok-how-do-you-really-feel-about-ai/?ref=medianexis.com)*.*