> ## Content Index
> Fetch the complete content index at: https://www.medianexis.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# OpenAI’s new enterprise CMO inherits a trust problem marketing can’t fix
- URL: https://www.medianexis.com/openais-new-enterprise-cmo-inherits-a-trust-problem-marketing-cant-fix/
- Published: 2026-10-18T17:45:02.000Z
- Updated: 2026-10-18T17:45:02.000Z
- Description: Adweek is reporting that Colin Fleming, the Salesforce and ServiceNow veteran now OpenAI’s CMO of Business, takes the job after a chaotic stretch that cost the company its prior CMO, COO and head of product.
- Author: The Signals Desk
- Tags: Agencies, Kristen DiCorleto, OpenAI marketing dilemma, two CMOs

**Why it matters.** OpenAI’s enterprise sales effort now depends on separating its ad-supported consumer product from the trust pitch it needs to win regulated-industry deals against Anthropic and Google.

*Signal from* [*adweek.com*](https://adweek.com/?ref=medianexis.com) *·* [*Kristen DiCorleto*](https://www.medianexis.com/tag/by-kristen-dicorleto/) *·* [*read the original*](https://www.adweek.com/brand-marketing/openai-needs-two-cmos-because-it-has-a-problem-marketing-cant-solve/?ref=medianexis.com)*.*