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# Sony TV signs creator Thea Von Engelbrechten, launches ‘Hazelwood’
- URL: https://www.medianexis.com/sony-tv-signs-creator-thea-von-engelbrechten-launches-hazelwood/
- Published: 2026-10-23T01:11:15.000Z
- Updated: 2026-10-23T01:11:16.000Z
- Description: Variety’s Michael Schneider reports that Sony Pictures Television signed a multiyear first-look deal with content creator Thea Von Engelbrechten, best known for her “Moletown Drama” social accounts with 2.5 million TikTok followers and 1 million Instagram followers.
- Author: The Signals Desk
- Tags: Creators, Michael Schneider, Sony TV signs Thea Von Engelbrechten, launches Hazelwood

**Why it matters.** Sony gains a direct pipeline from a creator’s existing social following into studio-produced series, a template it is also pursuing with other YouTube-born talent like the Malamut brothers.

*Signal from* [*variety.com*](https://variety.com/?ref=medianexis.com) *·* [*Michael Schneider*](https://www.medianexis.com/tag/by-michael-schneider/) *·* [*read the original*](https://variety.com/2026/tv/news/sony-tv-thea-von-engelbrechten-deal-hazelwood-1236921621/?ref=medianexis.com)*.*