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# Spotify bets on superfans, not average users, to hit $100 billion
- URL: https://www.medianexis.com/spotify-bets-on-superfans-not-average-users-to-hit-100-billion/
- Published: 2026-09-22T12:43:33.000Z
- Updated: 2026-09-22T12:43:33.000Z
- Description: At its Investor Day, Spotify unveiled “Reserved by Spotify,” a Live Nation partnership giving select Premium subscribers early access to concert tickets.
- Author: The Signals Desk
- Tags: Streaming, Spotify bets on superfans, not average users, to hit $100 billion

**Why it matters.** Podcast creators who already lean on live tours and fan events now face a platform positioning itself as the infrastructure for that same superfan monetization.

*Signal from* [*insideradio.com*](https://insideradio.com/?ref=medianexis.com) *·* [*read the original*](https://www.insideradio.com/free/spotify-sees-live-events-as-the-ticket-to-growing-revenue/article%5F66ec6403-1103-4fe0-a09d-04084a2b9517.html?ref=medianexis.com)*.*