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# State privacy laws push advertisers from precise geo to proximity targeting
- URL: https://www.medianexis.com/state-privacy-laws-push-advertisers-from-precise-geo-to-proximity-targeting/
- Published: 2026-11-02T15:23:46.000Z
- Updated: 2026-11-02T15:23:46.000Z
- Description: TVREV’s Alex Kyle reports that a wave of state privacy laws in Oregon, Virginia, New Jersey, Connecticut and Maryland now restricts the sale and use of precise geolocation data.
- Author: The Signals Desk
- Tags: Ad-tech, Alex Kyle, TVREV: location targeting rules changing

*Signal from* [*TVREV*](https://tvrev.com/?ref=medianexis.com) *·* [*Alex Kyle*](https://www.medianexis.com/tag/by-alex-kyle/) *·* [*read the original*](https://www.tvrev.com/news/the-rules-of-location-targeting-are-changing-what-advertisers-need-to-know?ref=medianexis.com)*.*