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# TV ad impressions fell 3.73% in H1 2024, iSpot finds
- URL: https://www.medianexis.com/tv-ad-impressions-fell-3-73-in-h1-2024-ispot-finds/
- Published: 2026-09-21T17:55:33.000Z
- Updated: 2026-09-21T17:55:33.000Z
- Description: Total TV ad impressions across streaming and linear fell 3.73% to 4.23 trillion in the first half of 2024, per iSpot.tv.
- Author: The Signals Desk
- Tags: Measurement, Total TV ad impressions fall in H1 report

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