Canadian streaming shows quietly generate $7 billion in US subscriber revenue
TheWrap’s Christofer Hamilton reports that Parrot Analytics found Canadian series and movies drove over $7 billion in US subscriber revenue since Q1 2020, with demand up 17% over two years even as Washington and Ottawa fight over streaming mandates.
Why it matters. US platforms lose a negotiating talking point when the content they’re fighting to avoid subsidizing is proving to be an organic growth driver rather than a cost.
Signal from thewrap.com · Christofer Hamilton · read the original.
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