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Local Now becomes the biggest FAST hub for local news after Gray Television deal

TVREV reports that Allen Media’s Local Now has struck a deal with Gray Television covering all 111 stations, making it the largest FAST aggregator of local news channels, letting viewers stream multiple market newscasts without geofencing.

Why it matters. Advertisers gain a single streaming destination to reach local news audiences across dozens of markets that were previously fragmented across individual station apps.

Signal from TVREV · read the original.

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