medianexis.
medianexis.
Subscribe

Streamers’ kids content orders plunge 55% since 2022, Ampere finds

Variety’s John Hopewell reports that Ampere Analysis’ Cyrine Amor told MipJunior that SVOD kids TV orders fell from 196 to 88 annually since 2022, as YouTube, AVOD and gaming fragment young audiences.

Why it matters. Kids content producers must now look increasingly to cash-strapped public broadcasters for financing as Netflix and Amazon scale back first-run commissions.

Signal from variety.com · John Hopewell · read the original.

All gas. No brake. Free.

What’s happening, why it matters, who reported it, who followed, and how the story develops. Free with a reader account. Unsubscribe any time.

Continue free →

More from Streaming

All →

Netflix’s ‘Unabomber’ tops weekly streaming chart, passes ‘Ted Lasso’

TheWrap’s Florence Pugh reports that Netflix’s “Unabomber” rose two spots to claim the top of the Wrap Report’s weekly streaming chart, sourced from Samba’s panel of more than 3 million households balanced to the U.S. Census.

Skydance’s Channel 5 profit falls two-thirds amid streaming spend, ad slump

Deadline’s Jake Kanter reports that UK broadcaster 5, part of David Ellison’s Skydance group, posted a 64% drop in pre-tax profit to £11.93 million in 2025, down from £33.6 million.

Xbox launches TV/film unit XP, with ads as a core monetization play

AdExchanger reports that Xbox unveiled a new TV and film division called XP, led by Mojang’s Kayleen Walters, with CEO Asha Sharma telling staff that “formalizing” sponsorships and brand partnerships is a key investment area.