Talent agencies, producers form coalition to curb streamer show ownership
C21Media reports that top US talent agencies and producers have formed the American Entertainment Alliance to push studios and streamers to earmark at least 50% of original content spending for independently produced projects.
Why it matters. If enacted, the proposed rules would force streamers to cede ownership stakes and negotiating control over a large share of their original programming to independent producers.
Signal from c21media.net · read the original.
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