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DoorDash names WPP Media its first global media partner

Marketing Dive’s Peter Adams reports that DoorDash named WPP Media its first global media agency partner after a competitive review, expanding an eight-year relationship into more than 40 additional markets starting next year.

Why it matters. The win gives WPP another marquee retention story to point to as it tries to reverse revenue declines while cutting up to 1,000 jobs under Elevate28.

Signal from marketingdive.com · Peter Adams · read the original.

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