Why it matters. Retailers now must decide whether to open their platforms to Meta’s agent, as Amazon already has by blocking it, or risk losing transaction volume to competitors that connect.
Signal from The New Things (Joanna Stern) · Joanna Stern · read the original.
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Continue free →Madison and Wall reports that Meta’s new AI agent Muse is unlikely to generate meaningful agent-focused ad revenue even with wide adoption, with subscription fees and transactions as the bigger opportunity instead.
MediaPost’s Laurie Sullivan reports that Microsoft redesigned Copilot with three new capabilities, Home, Code and Autopilot, shifting it from a standard chatbot to an autonomous agent.
MediaPost’s Laurie Sullivan reports that Meta’s new AI agent Muse, built into its smart glasses, could let wearers complete purchases by voice or glance, opening a transaction-fee and subscription revenue stream beyond traditional advertising.