Chartbeat: search traffic to publishers keeps shrinking in Q3
The Measure’s Jon Lafayette reports that Chartbeat’s third-quarter data shows pageviews from search engines continuing to decline across regions, with North America falling to just 12% of pageviews from search, down from 13% in Q2.
Why it matters. Publishers lose a dependable discovery channel as search referrals keep shrinking, forcing greater reliance on loyal readers and social platforms for traffic.
Signal from The Measure · Jon Lafayette · read the original.
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