Goalhanger builds creator media venture around Marina Hyde

Advanced Television’s Nik Roseveare reports that Goalhanger has launched Goalhanger X, a creator venture model, with Always On with Marina Hyde as its first show.

Why it matters. Advertisers get a chance to buy into a connected creator ecosystem across formats instead of one-off sponsorships or posts.

Signal from advanced-television.com · Nik Roseveare · read the original.

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