Kevin Hart’s Hartbeat to make vertical originals for microdrama platform aTwist
Deadline’s Jesse Whittock reports that Hartbeat and aTwist will team on more than 20 original microseries for a dedicated Hartbeat destination on the platform. The slate also includes adaptations of Blake Karrington’s bestselling book series, produced with Upscale Productions.
Why it matters. aTwist gains a Hollywood-recognized talent brand to anchor its microdrama platform, while Hartbeat secures a new distribution channel beyond Hulu and Netflix.
Signal from deadline.com · Jesse Whittock · read the original.
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