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Madison & Wall launches 50-market global ad forecast, sees 11% 2026 growth

Madison & Wall released its full 50-market global advertising data set, built bottoms-up from more than 600 media owners, with quarterly forecasts through 2030.

Why it matters. Buyers and sellers negotiating cross-border deals now have a bottoms-up benchmark spanning 600 media owners across 50 markets to check growth claims against.

Signal from Madison and Wall · read the original.

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