Netflix, Disney+, Amazon shrink price hike sizes as subscribers hit limits
Deadline’s Jesse Whittock reports that Ampere Analysis finds average streaming price increases fell from 24% in 2023/24 to 14% in 2025/26. Ad-free tiers still rise faster than ad-supported ones, widening the price gap as advertising becomes a bigger revenue driver.
Why it matters. Streamers must now lean harder on ad tiers and password-sharing crackdowns for revenue growth rather than subscription price hikes.
Signal from deadline.com · Jesse Whittock · read the original.
All gas. No brake. Free.
What’s happening, why it matters, who reported it, who followed, and how the story develops. Free with a reader account. Unsubscribe any time.
Continue free →