New survey data shows older consumers lag in adopting AI tools day to day. Adoption curves matter for advertisers betting on AI-driven personalization and assistants reaching mass audiences soon.
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Continue free →Automakers spent $72.5 million on national linear TV in August, down from $85.7 million a year ago, per iSpot.tv. Household impressions fell 20.2%, while NFL preseason alone drew over 22% of auto industry outlay.
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