Signal from adweek.com · Trishla Ostwal · read the original.
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Continue free →Signal from adweek.com · Trishla Ostwal · read the original.
What’s happening, why it matters, who reported it, who followed, and how the story develops. Free with a reader account. Unsubscribe any time.
Continue free →Ad Age’s Garett Sloane reports that Coca-Cola is rethinking how it gets products recommended as shoppers increasingly rely on AI agents to decide what to buy.
Adweek reports that OAAA launched a Technical Advisory Council of OOH tech leaders, chaired by Lamar’s Ian Dallimore, with founding members from JCDecaux, Clear Channel, OUTFRONT and others.
Advanced Television reports that Teg Grenager, who co-founded Adap.tv and led the IAB group that wrote the VAST and VPAID standards, has joined Infra TV as SVP of Product.