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Sarah Mahoney

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ChatGPT cracks top 5 in Brand Keys’ 2026 loyalty ranking

ChatGPT cracks top 5 in Brand Keys’ 2026 loyalty ranking

MediaPost’s Sarah Mahoney reports that Brand Keys’ 18th annual loyalty ranking places ChatGPT at No. 5, behind Amazon, Microsoft, Google and Apple, after adding a new AI-prerequisite benchmark that cut the list from 100 brands to just 42.