Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
MediaPost’s Tanya Gazdik reports that Automakers spent $72.5 million on national linear TV in August, down from $85.7 million a year ago, per iSpot.tv. Household impressions fell 20.2%, while NFL preseason alone drew over 22% of auto industry outlay.