Every signal in this story, with the reporting each one was drafted from.
Wurl debuted a Content Intelligence Platform that enriches bid requests with contextual signals across more than 140 billion monthly CTV impressions, integrating partners KERV, Peer39 and IRIS.TV to give DSPs signal-rich inventory before requests reach them.
Wurl debuted a Content Intelligence Platform that consolidates contextual signals for demand-side platforms buying connected TV inventory.