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Emmys ratings sink 10%, but Apple TV dominates with 29 wins

TVREV’s Alan Wolk reports that this year’s Emmys drew just 6.7 million viewers, down 10% from last year, even as NBCU touted 133 million social video views.

Why it matters. Broadcast networks, shut out of every major category, can no longer point to shared-schedule appointment viewing as their advantage over streamers.

Signal from TVREV · Alan Wolk · read the original.

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