Slow Ventures adds 3 niche creators to its $64 million creator fund

Adweek’s Mark Stenberg reports that Slow Ventures has backed career-advice creator Erin McGoff, textile maker Will Lasry, and fisherman Kyle Lee with equity stakes of $1 million to $3 million.

Why it matters. Institutional investors now have a template for backing niche creators as standalone businesses rather than funding entertainment-scale platforms like Beast Industries.

Signal from adweek.com · Mark Stenberg · read the original.

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