Covers creators and agencies. Bylines at semafor.com. Desk record: 4 signals cited since August 2026, 3 published. Updated November 3, 2026.
Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
Semafor’s Max Tani and Graph Massara report that YouTube removed 20 channels tied to a network of AI-scripted “ghost creators,” days after Semafor exposed the operation.
Crooked Ideas is launching video programming and brands to reach young, politically skeptical voters ahead of 2028, hiring digital strategist Kyle Tharp to lead it.
Sep 8Semafor’s Max Tani reports that Daily Mail hired Mike Rothman, ex-president of The Dispatch, as North American GM to grow subscriptions and direct ad deals. He plans social video franchises, aiming for social video to top a third of direct ad revenue.
Aug 17