Visa data: the ‘couch economy’ outlasted the pandemic that created it
The Measure’s Jon Lafayette reports that Visa Business and Economic Insights finds U.S. online and in-app payment share rose from 48% in 2019 to 58% in 2026, with over 17% of cards holding active streaming subscriptions versus roughly 6% for cinema or concerts.
Signal from The Measure · Jon Lafayette · read the original.
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