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Walmart tests stocking marketplace stores for faster pickup, delivery

Adweek’s Mitchell Parton reports that Walmart is testing placement of third-party marketplace products inside its stores, letting shoppers pick up or get delivery instead of waiting days for warehouse shipping.

Why it matters. If the test expands, third-party sellers gain faster fulfillment speeds that let them compete more directly with Walmart’s own first-party inventory for holiday demand.

Signal from adweek.com · Mitchell Parton · read the original.

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