WSJ plotted a six-show streaming slate, courted Emily Sundberg

Business Insider’s Lucia Moses and Nathan McAlone report that the Wall Street Journal drafted plans for a six-series streaming push, including a live morning show and an Emma Tucker interview franchise.

Why it matters. Legacy publishers like the Journal now compete directly with independent creators for the audience and ad rates that YouTube business content commands.

Signal from businessinsider.com · Lucia Moses, Nathan McAlone · read the original.

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