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MediaPost: low-budget creator films are outperforming big-studio tentpoles

MediaPost’s Wayne Friedman reports that LightShed’s Richard Greenfield expects AI to eventually produce a hit show or film, but cites creator-driven movies like “Obsession” and “Backrooms” already beating $100 million-plus franchise films on tiny budgets.

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CTV overtakes cable in political ad spend for first midterm ever

CTV overtakes cable in political ad spend for first midterm ever

Adweek’s Kendra Barnett reports political advertisers have spent $11.4 billion in the 2026 midterms cycle, up 28% from 2022, per AdImpact data.

Skydance’s $80 billion debt dwarfs its merger savings math

Skydance’s $80 billion debt dwarfs its merger savings math

TheWrap’s Lucas Manfredi reports that Skydance faces nearly $80 billion in net debt after closing its Paramount-Warner Bros. Discovery merger, with a debt-to-EBITDA ratio Fitch pegs at 7.8 times, well above the 2-to-3 times standard for media companies.

Siloed linear and digital teams are stalling TV convergence, exec says

Siloed linear and digital teams are stalling TV convergence, exec says

VideoWeek’s Dan Meier reports that Virtual Minds advisor Hossein Houssaini says broadcasters run separate linear and digital teams, compensated on separate targets, which pits them against each other instead of building one converged ad market.