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Catherine Douglas Moran

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DoorDash to buy Instacart for $17B, folding in its ad business

DoorDash to buy Instacart for $17B, folding in its ad business

Grocery Dive’s Catherine Douglas Moran reports DoorDash will acquire Instacart for about $17 billion, a 26% premium, closing by mid-2028, keeping Instacart’s brand, app and enterprise tech while absorbing its 600,000 couriers and retail media arm.