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Ewan Larkin

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Ad Age: MSQ’s US push and inside Mark Read’s Prompt event debut

Ad Age’s Ewan Larkin and Brian Bonilla report that this week’s Agency Brief covers a run of agency mergers and acquisitions, plus a look at how Mark Read’s Prompt event played out in its New York debut.
Agencies independent-agencies-are-merging-to-build-scale-ad-age-reports

Independent agencies are merging to build scale, Ad Age reports

Ad Age’s Ewan Larkin reports that independent agency M&A is accelerating, producing “super-independent” shops that combine indie agility with holding-company-style capabilities and scale, as marketers look beyond the big networks.

Oct 10
Agencies havas-horizon-venture-struggles-for-traction-one-year-in

Havas-Horizon venture struggles for traction one year in

Ad Age’s Ewan Larkin reports that Horizon Global, the joint venture between Havas and Horizon Media, has notched only small wins since its September 2025 debut.

Oct 6