Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
Mobile Dev Memo’s Eric Benjamin Seufert reports that Meta is bringing agentic ad campaign optimization to Muse, its advertising platform, extending automation deeper into how campaigns get built and managed.
Sep 29Mobile Dev Memo’s Eric Benjamin Seufert reports that OpenAI expanded its ad platform with direct integrations letting Shopify and HubSpot customers launch ChatGPT ads from within those tools. It also introduced “Sponsored Agents,” which open product conversations right after a user clicks an ad.
Sep 19A Netflix research paper examines how recommender system upgrades reshape consumption across the catalog, splitting titles into popularity segments including a “middle tail.” The findings challenge assumptions that better RecSys naturally surfaces long-tail or lesser-known content to more viewers.
Sep 3