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Jessica Davies

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Daily Mail runs 15 GEO tests ahead of AI-visibility product launch

Daily Mail runs 15 GEO tests ahead of AI-visibility product launch

Digiday’s Jessica Davies reports that the Daily Mail is running 12 to 15 generative engine optimization tests across the U.S., U.K. and Australia, planning to turn the work into an official branded-content product early next year.

Streaming

Forbes joins Google’s paid AI pilot as referral traffic drops 45%

Digiday’s Jessica Davies reports that Forbes has joined Google’s paid News AI pilot, giving Google expanded content rights in exchange for payment plus citation data on how its content performs across AI-driven discovery experiences.

Oct 21
Ad-tech

Google quietly expands pay-per-value AI licensing pilot for publishers

Digiday’s Jessica Davies and Sara Guaglione report that Google is scaling a Search Console-based program paying publishers only when content “significantly” contributes to Gemini, AI Overviews and AI mode answers, with payouts opaque and skewed toward small and mid-sized sites.

Sep 15
Ad-tech

Google’s AI licensing pilot pays publishers, but critics call it a fig leaf

Digiday’s Jessica Davies and Sara Guaglione report that Google is quietly scaling a Search Console-based “AI contribution pilot” that pays publishers only when their content “significantly” contributes to Gemini and AI Overviews responses.

Sep 15