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Reporting index

Loree Seitz

Covers streaming and measurement. Bylines at thewrap.com. Desk record: 16 signals cited since August 2026, 9 published. Updated September 18, 2026.

Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.

Coverage

5 stories, newest first.RSS →

Emmys draw 6.7 million viewers on NBC, down 9% year over year

NBC’s telecast of the 78th Emmy Awards drew 6.7 million viewers, a 9% drop from last year’s CBS broadcast, which had aired on a Sunday and hit 7.4 million. The show also competed against an NFL playoff game.
Streaming hulus-furious-turned-weekly-drops-and-social-buzz-into-a-season-2-renewal

Hulu’s ‘Furious’ turned weekly drops and social buzz into a Season 2 renewal

“Furious” premiered quietly and fell off Nielsen’s top 10 within a week, but TikTok, Threads and X word of mouth drove viewership up 90% by the finale versus the premiere.

Sep 14
Streaming the-whisper-man-climbs-to-no-1-on-netflix-with-33-4-million-views

‘The Whisper Man’ climbs to No. 1 on Netflix with 33.4 million views

The Adam Scott thriller grew from 23.2 million debut views to 33.4 million in its second week, passing the GTA VI teaser to top Netflix’s movie chart for the week of Aug. 31.

Sep 9
Measurement nielsen-rolls-out-currency-methodology-upgrades-ahead-of-new-tv-season

Nielsen rolls out currency methodology upgrades ahead of new TV season

Nielsen is updating Big Data + Panel currency with seven fixes, including co-viewing via wearables, refreshed universe estimates, and improved Hispanic methodology. Changes take effect August 31 under MRC oversight, timed before the new broadcast season begins.

Aug 22
Measurement nielsen-overhauls-tv-currency-to-fix-hispanic-co-viewing-and-lag-issues

Nielsen overhauls TV currency to fix Hispanic, co-viewing and lag issues

Nielsen is upgrading its Big Data + Panel currency before fall programming launches, adding Spanish-language household data, wearable-based co-viewing measurement, and faster ARF DASH survey data to fix a lag that had skewed streaming vs. linear numbers.

Aug 20