Every signal in this story, with the reporting each one was drafted from.
StreamTV Insider’s Bevin Fletcher reports that Advertising Week New York, under new owner Forge, is targeting $100 million in creator-brand deals within 12 months, pairing Dhar Mann’s Creator Challenge with on-site matchmaking between brands and micro-creators.
Digiday’s Kimeko McCoy reports that Advertising Week New York expects 2,500 creator passes this year, up from 1,000 last year, with organizers chasing $100 million in creator deals over the next 12 months.
Oct 6Digiday’s Seb Joseph lays out what’s in and out for Advertising Week New York 2026, where OpenAI now runs an ad sales team and creators pitch brands directly.
Oct 5