Every signal in this story, with the reporting each one was drafted from.
TheWrap’s Loree Seitz reports that Nielsen sped up its top-10 streaming reports from a four-week to a two-week delay, releasing three weeks of data at once covering Aug. 17 through Sept. 6.
Variety’s Selome Hailu reports that Nielsen cut the reporting delay on its weekly Streaming Top 10 charts from four weeks to two, citing improved analytics capabilities. The company calls it the most significant enhancement to Streaming Content Ratings since the metric launched in 2017.
Sep 18Nielsen is shifting Streaming Content Ratings from weekly to daily reporting, cutting delivery time by up to 80%. Clients get data each business day for viewing two days prior, and Streaming Top 10 reports move up by two weeks.
Sep 18