Covers measurement and streaming. Bylines at variety.com. Desk record: 16 signals cited since March 2024, 8 published, first to report 1. Updated September 18, 2026.
Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
Avail’s new creatorAPI lets creators set guidelines for how brands use their likeness and voice, then generate multiple ad variations within those limits. It launches with Night Media and creator Emily Higgins after closed beta testing with direct-to-consumer brands.
Sep 17Jimmy Kimmel and Disney’s ABC are negotiating whether he continues hosting “Jimmy Kimmel Live” past the 2026-2027 season.
Sep 14Fox News parted ways with Maria Bartiromo last week, citing a “business decision,” after her programs lost ground to CNBC’s “Squawk Box” among viewers and advertisers.
Sep 7Sony Pictures Television unveiled “Live TV on PS5,” over 100 free ad-supported channels reachable through the console, launching first in the U.S. with Canada and Bravia TVs to follow. Publica and PubMatic will handle the connected-TV ad sales.
Sep 1Netflix and AB InBev are turning a London pub into a live “The Gentlemen” set for three days — the first execution of the multi-year Stella Artois deal signed last September.
Aug 27Alex Cooper has left UTA, frustrated in part by the agency’s ties to feuding influencers Alix Earle and Dave Portnoy, as her company Unwell expands into podcasts, TV, film and brand services and reportedly reconsiders traditional talent representation.
Aug 17Upfront ad commitments to streaming jumped 30% to $17.2B, while broadcast and cable fell 5.3% and 7.7%. CPMs dropped across all screens, showing sellers gained volume but lost pricing leverage.
Aug 13