Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
AdExchanger’s Joanna Gerber reports that OpenAI is expanding ChatGPT Ads into 26 new countries, 14 of them in Latin America, and says more than 100,000 advertisers have run ads on the platform since its launch eight months ago.
Oct 22AdExchanger’s Joanna Gerber reports that Nestlé México, present in 90% of households nationwide, used to target each of its 70-plus brands separately until it connected its CRM and Amazon clean-room data to Treasure AI’s agentic platform.
Oct 12AdExchanger’s Joanna Gerber reports that OpenAI’s Colleen Coulter told a Programmatic IO audience that sponsored agents, not standard display-style ads, are the future of AI-native advertising.
Sep 30AdExchanger’s Joanna Gerber reports that Upfluence has shifted to a fully agentic model powered by its Jaice system, which now handles the entire creator partnership process for brands, from writing briefs to contacting creators and negotiating rates.
Sep 29AdExchanger’s Joanna Gerber reports that OpenAI’s ad business reached a $1 billion annualized run rate, based solely on actual spend, not credits, but that trails its own $2.5 billion 2026 projection.
Sep 5