Evan Shapiro

Covers streaming and agencies. Bylines at Media War & Peace. Desk record: 13 signals cited since July 2026, 9 published. Updated September 18, 2026.

Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.

Coverage

9 stories, newest first.RSS →

New study puts streaming tech spend at 16.4% of revenue

Bedrock and DPP surveyed 15 major US and European streaming platforms and found a median “Streaming Platform Ratio” of 16.4% of revenue spent on tech, versus Netflix’s disclosed 10%.

Creators media-war-peace-debuts-the-affinity-100-creator-ranking

Media War & Peace debuts the Affinity 100 creator ranking

Evan Shapiro, with Shira Lazar, Whalar Group, and Foam, launched the Affinity 100, ranking creators by a new “Affinity Quotient” instead of follower count.

Sep 15

Streaming evan-shapiro-ellisons-paramount-wbd-bid-could-leave-him-85-billion-in-the-hole

Evan Shapiro: Ellison’s Paramount-WBD bid could leave him $85 billion in the hole

A Media War & Peace breakdown pegs the Paramount-Warner Bros. Discovery deal at $111 billion, beating Netflix’s $84 billion bid. If Oracle’s debt gets downgraded to junk, Larry Ellison’s assets freeze, jeopardizing his $40 billion cash backstop.

Sep 11

Agencies media-and-techs-leadership-pipeline-is-an-inbred-family-tree-essay-argues

Media and tech’s leadership pipeline is an inbred family tree, essay argues

A Media War & Peace essay argues that Big Media and Big Tech’s leadership crisis stems from executive homogeneity, not technology.

Sep 7

Streaming analyst-bbc-netflix-now-chasing-youtubes-playbook-as-phones-become-the-new-tv

Analyst: BBC, Netflix now chasing YouTube’s playbook as phones become the new TV

At Edinburgh TV Festival, YouTube’s Pedro Pina and BBC’s new DG both signaled convergence: YouTube called itself television while BBC floated an “iPlayer 2.0" with creator uploads and a public-service algorithm ahead of the license fee’s 2027 expiration.

Sep 2

Measurement investors-and-a-community-bidder-square-off-over-letterboxds-250m-sale

Investors and a community bidder square off over Letterboxd’s $250M sale

Tiny, the roll-up that bought 60% of Letterboxd for $55M three years ago, is auctioning the platform for a rumored $250M.

Aug 25

Creators evan-shapiro-retires-his-media-universe-map-for-an-interactive-rebuild

Evan Shapiro retires his Media Universe Map for an interactive rebuild

Evan Shapiro is sunsetting the static Media Universe Map he’s published since 2020, replacing it with an automated, interactive version launching at MIPCOM on October 14, complete with a historical time machine.

Aug 19

Streaming media-war-peace-dissects-the-decline-of-traditional-french-tv

Media War & Peace dissects the decline of traditional French TV

A video autopsy argues French broadcast TV is being killed off by streaming and shifting viewing habits. It’s a warning sign for legacy TV markets across Europe watching cord-cutting accelerate.

Aug 13

Streaming disneys-streaming-turn-takes-center-stage-in-earnings-breakdown

Disney’s streaming turn takes center stage in earnings breakdown

A media analyst unpacks Disney’s Q2 earnings on Bloomberg TV, weighing streaming profitability against legacy TV decline. The framing matters as Disney’s playbook becomes the template other legacy media companies are judged against.

Aug 13