medianexis.
Reporting index

Evan Shapiro

Covers streaming and creators. Bylines at Media War & Peace. Desk record: 27 signals cited since July 2026, 22 published. Updated November 3, 2026.

Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.

Coverage

22 stories, newest first.RSS →
Evan Shapiro’s report maps sports fandom’s shift to social and creators

Evan Shapiro’s report maps sports fandom’s shift to social and creators

Media War & Peace’s Evan Shapiro reports that leagues and platforms will generate more than $115 billion this year even as sports rights fragment across paywalls, pushing fans toward creators, clips and highlights on social platforms.

Streaming

Hallmark’s brand discipline fuels its “One Hallmark” flywheel

Media War & Peace’s Evan Shapiro reports that Hallmark Media, which makes 100 movies a year, has built a loyal “cult” fanbase by refusing to chase trends and staying anchored to positivity and comfort.

Nov 2
Streaming

YouTube’s record 15.8% of US TV usage dwarfs Disney and Netflix

Media War & Peace’s Evan Shapiro reports that Nielsen data shows YouTube grabbed a record 15.8% of US TV usage in August 2026, 70% more than Disney and over twice Netflix’s share, while also leading UK viewing for a third straight quarter.

Oct 27
Streaming

RTL says YouTube partnership grew platform revenue 492%, not cannibalization

Media War & Peace’s Evan Shapiro reports on his MIPCOM panel with RTL Deutschland CEO Stephan Schmitter and YouTube EMEA head Pedro Pina, where Schmitter said RTL’s three-year-old YouTube partnership drove platform revenues up 492%.

Oct 23
Streaming

Evan Shapiro: Netflix is becoming the thing it swore it would never be

Media War & Peace’s Evan Shapiro argues Netflix has reversed its founding bets on sports, ads, aggregation and creators, turning into “a digital reboot of CBS.”

Oct 19
Streaming

Evan Shapiro values Skydance at $29 billion amid ‘Ellison Risk’ debt pileup

Media War & Peace’s Evan Shapiro launches an interactive Media Map App and pegs the newly merged Paramount Skydance-Warner Bros. Discovery entity, which he calls “SKID,” at a $29 billion valuation despite deal prices near $88 billion to $111 billion.

Oct 18
Streaming

Media War & Peace maps the “Ellison Risk” tying Skydance to Oracle’s debt

Media War & Peace’s Evan Shapiro reports that his new interactive Media Map App values merged Skydance at $29 billion, far below the $111 billion Ellison paid, citing combined Ellison-family debt across Skydance and Oracle nearing $290 billion, almost entirely junk-rated.

Oct 12
Creators

Evan Shapiro publishes a visual map of the 2026 creator economy

Media War & Peace’s Evan Shapiro is reporting that he released the 2026 Creator Ecosphere Map, built with Shira Lazar, data partner Foam, and Whalar Group, charting the industry’s key players by region.

Oct 10
Creators

Evan Shapiro’s Creator Ecosphere Map scores influencers by affinity, not reach

Media War & Peace’s Evan Shapiro previews his 2026 Creator Ecosphere Map, built with Shira Lazar and Whalar’s Jon Goss, which ranks creators by follower count alongside a new Affinity Quotient score measuring fan engagement and action.

Oct 6
Streaming

Shapiro: Paramount-AG settlement details reveal shareholders footing the bill

Media War & Peace’s Evan Shapiro reports that this week’s Media Odyssey podcast breaks down what the Paramount-AG settlement deal actually includes and why California AG Rob Bonta backed off.

Oct 3
Streaming

Watch this space: Evan Shapiro shows how kids content economics are collapsing, but fixes exists

Media War & Peace’s Evan Shapiro revisits his Kids Content Landscape Analysis with Common Sense Media, arguing traditional ad and subscription models for children’s programming have collapsed as YouTube monetization declines and streamers pull back on original kids IP.

Sep 29
Creators

Shapiro and Lazar’s Affinity 100 ranks creators by influence, not reach

Media War & Peace’s Evan Shapiro is promoting the Affinity 100, a list he built with Shira Lazar naming the year’s most impactful creators.

Sep 25
Streaming

Paramount-Warner settlement locks in court-enforced structural remedies

Media War & Peace’s Evan Shapiro reports that the Paramount-Warner settlement includes a trustee monitor reporting to the court, not management, with power to trigger liquidation if terms are violated.

Sep 25
Streaming

New study puts streaming tech spend at 16.4% of revenue

Media War & Peace’s Evan Shapiro reports that Bedrock and DPP surveyed 15 major US and European streaming platforms and found a median “Streaming Platform Ratio” of 16.4% of revenue spent on tech, versus Netflix’s disclosed 10%.

Sep 18
Creators

Media War & Peace debuts the Affinity 100 creator ranking

Evan Shapiro, with Shira Lazar, Whalar Group, and Foam, launched the Affinity 100, ranking creators by a new “Affinity Quotient” instead of follower count.

Sep 15
Streaming

Evan Shapiro: Ellison’s Paramount-WBD bid could leave him $85 billion in the hole

Media War & Peace’s Evan Shapiro reports that a Media War & Peace breakdown pegs the Paramount-Warner Bros. Discovery deal at $111 billion, beating Netflix’s $84 billion bid. If Oracle’s debt gets downgraded to junk, Larry Ellison’s assets freeze, jeopardizing his $40 billion cash backstop.

Sep 11
Agencies

Media and tech’s leadership pipeline is an inbred family tree, essay argues

Media War & Peace’s Evan Shapiro reports that a Media War & Peace essay argues that Big Media and Big Tech’s leadership crisis stems from executive homogeneity, not technology.

Sep 7
Streaming

Analyst: BBC, Netflix now chasing YouTube’s playbook as phones become the new TV

At Edinburgh TV Festival, YouTube’s Pedro Pina and BBC’s new DG both signaled convergence: YouTube called itself television while BBC floated an “iPlayer 2.0" with creator uploads and a public-service algorithm ahead of the license fee’s 2027 expiration.

Sep 2
Measurement

Investors and a community bidder square off over Letterboxd’s $250M sale

Media War & Peace’s Evan Shapiro reports that Tiny, the roll-up that bought 60% of Letterboxd for $55M three years ago, is auctioning the platform for a rumored $250M.

Aug 25
Creators

Evan Shapiro retires his Media Universe Map for an interactive rebuild

Evan Shapiro is sunsetting the static Media Universe Map he’s published since 2020, replacing it with an automated, interactive version launching at MIPCOM on October 14, complete with a historical time machine.

Aug 19
Streaming

Media War & Peace dissects the decline of traditional French TV

Media War & Peace’s Evan Shapiro reports that a video autopsy argues French broadcast TV is being killed off by streaming and shifting viewing habits. It’s a warning sign for legacy TV markets across Europe watching cord-cutting accelerate.

Aug 13
Streaming

Disney’s streaming turn takes center stage in earnings breakdown

Media War & Peace’s Evan Shapiro reports that a media analyst unpacks Disney’s Q2 earnings on Bloomberg TV, weighing streaming profitability against legacy TV decline. The framing matters as Disney’s playbook becomes the template other legacy media companies are judged against.

Aug 13