Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
Adweek’s Bill Bradley reports that Prime Video’s Thursday Night Football advertisers grew 6% year over year in season five, with double-digit gains in financial services, retailers, hardlines, auto, and travel.
Adweek’s Bill Bradley reports that Comcast executives, on a Thursday earnings call, said the 2026 FIFA World Cup generated $224 million in incremental advertising across Telemundo and Peacock in the third quarter, bringing total World Cup ad revenue to $664 million.
Oct 22The Verge’s Emma Roth reports that Netflix’s Q3 2026 shareholder letter names monetization improvement as a top priority, alongside entertainment value and new technology.
Oct 21Adweek’s Bill Bradley reports that Clear Channel Outdoor, now private after Mubadala Capital’s $6.2 billion acquisition, has named former Univision CEO Wade Davis as CEO and executive chairman and ex-Paramount ads chief John Halley as chief commercial officer, replacing outgoing CEO Scott Wells.
Oct 18Adweek’s Bill Bradley reports that Fox is expanding its agentic ad platform, adding more agency partners and extending capabilities from linear toward digital transactions.
Oct 16Adweek’s Bill Bradley reports that ad data company Guideline projects NFL ad revenue will reach $6.3 billion this season, an 8% increase year over year, following a 7% jump last year to $5.9 billion.
Oct 10Adweek’s Bill Bradley reports that Paramount CRO Jay Askinasi will lead ad sales for the combined Skydance after its $110 billion merger with Warner Bros. Discovery, with David Decker and Ray Hopkins named presidents of content sales and distribution, while WBD’s Ryan Gould and Bobby Voltaggio exit.
Oct 10Adweek’s Bill Bradley reports that Hallmark Media and iSpot struck a partnership to validate delivery and link cross-platform ad exposure to outcomes like website visits, box-office sales and in-store purchases across Hallmark’s non-linear TV properties.
Oct 3Adweek’s Bill Bradley reports that the U.S. Joint Industry Committee has recertified Comscore, iSpot, and VideoAmp as national TV currencies for the 2026-2028 term, calling it the group’s most comprehensive currency evaluation to date.
Sep 23Adweek’s Bill Bradley reports that Media buyers tell ADWEEK the upfront isn’t dying, but this year brought Disney’s first Super Bowl in decades, heavier sports commitments, an influx of streaming supply, and deal structures far more complex than the standard package.
Sep 4Adweek’s Bill Bradley reports that Nielsen is shipping several major methodology changes at once, timed to land before the fall TV season. Adweek breaks down the three advertisers most need to understand.
Aug 26