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Canva hands creative to Omnicom’s Goodby Silverstein, no pitch needed

Agencies

Broadcast execs push multi-platform ad sales to fight streaming’s gains

Agencies

Alaska Air Group names Anomaly creative AOR, dropping incumbent Mekanism

Agencies

DoubleVerify stockholders approve Nielsen parent’s buyout ahead of Q3 earnings

Measurement

Platforms penalize advertisers who opt out of AI automation, columnist warns

Ad-tech

FlareFlow brings microdramas to Thailand via AIS Play telco deal

Streaming

Instagram’s 90-minute video push gives creators a trust edge over publishers

Creators

Media Rating Council pulls Nielsen Audio accreditation in several PPM markets

Measurement

Amazon ad growth halves to 11% as DoorDash buys Instacart for $17 billion

Retail-media

ChatGPT shifts from writing tool to advice machine, OpenAI data shows

Ad-tech

Cynopsis: ratings alone no longer define TV success

Streaming

YouTube’s TV watch-time share nears parity with all of broadcast

Streaming

Madison and Wall: Q3 ad growth decelerates, AI spending still a risk factor

Measurement

Instagram’s longform push comes with no creator revenue share

Creators

DoorDash to buy Instacart for $17B, folding in its ad business

Retail-media

DoorDash to buy Instacart for about $17 billion

Retail-media

Starz narrows losses as streaming growth offsets linear decline

Streaming

Amazon releases TV’s first fully AI-generated series

Streaming

Spain: Linear TV still leads daily viewing, Barlovento finds

Streaming

Bloomberg’s Screentime gathers Sarandos, Langley, Affleck, O’Brien on AI and creators

Streaming

Study: political advertisers favor streaming TV for targeting

Streaming

Analyst: media M&A shifts from dealmaking to the hard work of integration

Streaming

TBS, Toei Animation, TV Tokyo back anime licensing platform AniBiz.com

Streaming

Walmart’s data now powers CTV ad targeting in Vibe

Retail-media

DoorDash-Instacart deal would rival Uber’s $2 billion ad business

Retail-media

Canva hands creative to Omnicom’s Goodby Silverstein, no pitch needed

MediaPost’s Steve McClellan reports that Omnicom’s Goodby Silverstein & Partners won Canva’s creative account without a competitive review, launching a new brand platform, “What Will You Canva Today?”

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Broadcast execs push multi-platform ad sales to fight streaming’s gains
Alaska Air Group names Anomaly creative AOR, dropping incumbent Mekanism

The channels

2233 signals

Canva hands creative to Omnicom’s Goodby Silverstein, no pitch needed

MediaPost’s Steve McClellan reports that Omnicom’s Goodby Silverstein & Partners won Canva’s creative account without a competitive review, launching a new brand platform, “What Will You Canva Today?”

Broadcast execs push multi-platform ad sales to fight streaming’s gains

The Desk’s Matthew Keys reports that at NAB Show New York, Fox’s Tom Fleming and Sinclair’s Del Parks said broadcasters must modernize ad sales, bundling broadcast, cable and streaming inventory.

Alaska Air Group names Anomaly creative AOR, dropping incumbent Mekanism

Ad Age’s Ewan Larkin reports that Alaska Air Group has named Anomaly its creative agency of record, tasked with showcasing the airline’s global reach. Incumbent Mekanism, which had held the creative and strategy account since 2016, did not participate in the review.

DoubleVerify stockholders approve Nielsen parent’s buyout ahead of Q3 earnings

Markets Insider reports that DoubleVerify posted third-quarter revenue of $205.6 million, up 9% year-over-year, with net income of $15.9 million and a 37% adjusted EBITDA margin.

Platforms penalize advertisers who opt out of AI automation, columnist warns

MediaPost’s Maarten Albarda reports that Meta, OpenAI, Google and TikTok have made AI-driven ad automation default-on, while advertisers who opt out face higher CPMs, restricted inventory and throttled distribution.

FlareFlow brings microdramas to Thailand via AIS Play telco deal

Variety’s Naman Ramachandran reports that COL Group’s FlareFlow will launch in Thailand on November 2 through AIS Play, priced at THB39 a month, with Singapore’s Rock Networks brokering the telco integration.

Instagram’s 90-minute video push gives creators a trust edge over publishers

Puck’s Julia Alexander reports that Meta is testing a longform video feature on Instagram allowing posts up to 90 minutes, letting creators cross-post from YouTube into the new “Features” tab to reach new audiences.

Media Rating Council pulls Nielsen Audio accreditation in several PPM markets

TheDesk.net reports that the Media Rating Council has revoked Nielsen Audio’s PPM accreditation in several markets, a rare rebuke of the industry’s longtime radio currency.

Amazon ad growth halves to 11% as DoorDash buys Instacart for $17 billion

PPC Land’s Luis Rijo reports that Amazon’s advertising revenue grew 10.9% to $19.64 billion in the third quarter, down from 26% last quarter, while Amazon guides to high-teens growth for the fourth quarter versus 22% a year earlier.

ChatGPT shifts from writing tool to advice machine, OpenAI data shows

PPC Land’s Luis Rijo reports that OpenAI’s newly released Signals v3.0 dataset shows writing’s share of ChatGPT consumer requests fell from 34.1% in July 2024 to 21.4% in September 2026, while work-related requests dropped from 51.6% to 32.2%.

Cynopsis: ratings alone no longer define TV success

Cynopsis’s Alyssa Boyle reports that “Celebrity Traitors UK” drew 15.7 million viewers yet faced fan backlash, while Starz and TelevisaUnivision earnings show sports rights and subscriber retention now matter more than tune-in counts.

YouTube’s TV watch-time share nears parity with all of broadcast

nScreenMedia’s Colin Dixon reports that YouTube’s Nielsen Gauge share hit 15.8% in August, up from 13.1% a year earlier, while combined broadcast and cable fell to 36.4% from 41.6%.

Madison and Wall: Q3 ad growth decelerates, AI spending still a risk factor

Madison and Wall reports that Q3 2026 earnings from Google, Amazon, Microsoft, Pinterest and Reddit show decelerating ad revenue growth, even as AI capex climbs and unsettles investors.

Instagram’s longform push comes with no creator revenue share

Simon Owens’s Media Newsletter reports that Instagram is pushing creators to upload longform video despite having no YouTube-style revenue-sharing program, betting exposure alone will lure YouTubers and podcasters already monetizing elsewhere.

DoorDash to buy Instacart for $17B, folding in its ad business

Grocery Dive’s Catherine Douglas Moran reports DoorDash will acquire Instacart for about $17 billion, a 26% premium, closing by mid-2028, keeping Instacart’s brand, app and enterprise tech while absorbing its 600,000 couriers and retail media arm.

DoorDash to buy Instacart for about $17 billion

Adweek’s Mitchell Parton reports DoorDash agreed to buy Instacart for roughly $17 billion, or $65 a share, a 26% premium on its Oct. 22 closing price, combining delivery, grocery fulfillment, advertising and AI tools, with the deal targeted to close by 2028.

Starz narrows losses as streaming growth offsets linear decline

TheWrap’s Lucas Manfredi reports Starz posted its second straight quarter of revenue growth, with total revenue up 0.5% to $322.4 million and net loss narrowing to $34.8 million.

Amazon releases TV’s first fully AI-generated series

The Ankler’s Alison Brower reports that Amazon’s Prime Video has become the first major streaming platform to distribute a fully AI-generated television series, “Castle Walls.”

Spain: Linear TV still leads daily viewing, Barlovento finds

Advanced Television’s Nik Roseveare reports that Barlovento Comunicación’s September 2026 audiovisual consumption report found adults 18-plus in Spain watched an average of 159 minutes of linear TV daily, with pay-TV accounting for nearly a third of total viewing.

Bloomberg’s Screentime gathers Sarandos, Langley, Affleck, O’Brien on AI and creators

Bloomberg is reporting, in its Screentime video special, that Ted Sarandos, Donna Langley, Ben Affleck and Conan O’Brien discuss how streaming, AI and the creator economy are reshaping Hollywood.

Study: political advertisers favor streaming TV for targeting

MediaPost cites a Premion and Advertiser Perceptions study finding political advertisers are shifting to streaming TV to stretch budgets. Of decision-makers polled, 32% plan political ad spend in the next six to 12 months, citing efficiency, targeting and measurement.

Analyst: media M&A shifts from dealmaking to the hard work of integration

TheWrap’s Jon Lafayette reports that TD Cowen analyst Doug Creutz says earnings season will be dominated by the fallout from Skydance’s completed Warner Bros. Discovery takeover and Fox’s pending Roku deal, with focus shifting to integration risk over deal value.

TBS, Toei Animation, TV Tokyo back anime licensing platform AniBiz.com

C21Media reports that Japanese media groups TBS, Toei Animation and TV Tokyo have invested in Nakama’s AniBiz.com, a licensing platform now connecting more than thirty anime rights holders with brands, retailers and agencies seeking IP deals.

Walmart’s data now powers CTV ad targeting in Vibe

eMarketer’s Asa Hiken reports that Walmart has begun feeding 3,300 audience segments into Vibe, its in-house ad platform, to power connected TV targeting.

DoorDash-Instacart deal would rival Uber’s $2 billion ad business

Adweek’s Mitchell Parton reports that DoorDash’s roughly $17 billion agreement to buy Instacart would unify the two companies’ retail media networks under one parent.