Indexed from published reporting. Not a medianexis staff byline. Any journalist can ask to be removed.
During Sunday’s Jets-Titans broadcast, CBS introduced Aditi Kinkhabwala’s sideline report as “presented by ChatGPT,” and social media reaction was swift and largely negative.
Sep 15Ampere Analysis and Guggenheim Securities find the top nine premium streamers averaged 18% more ad minutes per hour in August 2026 versus January.
Sep 15Keynes, a connected-TV data company, is rolling out kAI, an AI layer built on Anthropic’s Claude atop its Kortex data repository that answers marketer and CFO questions about cross-channel spend instantly.
Sep 15BBC Studios’ SVP of digital argues that after YouTube’s public view metric changed, a view now only shows something started, not whether audiences stayed, subscribed, or bought in.
Sep 14Amazon Ads and OpenAI launched a partnership letting Amazon DSP advertisers book ad placements inside ChatGPT, with Delta Vacations among the first brands testing it.
Sep 14At Appsforum London, Thrad argued apps now sit on both sides of AI ad conversations: publishers monetizing chat responses and marketers buying app-install campaigns inside them. Inside one publisher app, Thrad said it lifted blended eCPM 55%.
Sep 14AI infrastructure startup Nscale named Fidji Simo, who led Instacart through its 2023 IPO and recently served as OpenAI’s No. 2 executive, to its board as it pursues a fall public offering.
Sep 14WARC’s Future of Measurement 2026 report says marketers are shifting from attribution and proxy metrics toward outcomes-based, AI-driven analysis. It warns of a “two-speed” landscape as digital platforms embed real-time optimization while legacy media still transition to effectiveness-based models.
Sep 14Parks Associates finds 63 percent of US internet households use AI tools, up from 51 percent in 2025, while paid adoption reached 22 percent.
Sep 14Amazon advertisers can now extend campaigns into ChatGPT as a managed service through Amazon DSP, with Delta Vacations among the first U.S. pilot brands. OpenAI retains control of ad delivery and placement through its own systems.
Sep 14Dolby unveiled updates to its OptiView live sports platform at IBC, including an AI tool that builds a minute-by-minute read of game action and viewer engagement.
Sep 14A Google Cloud guest column argues studios’ biggest AI payoff isn’t synthetic video but agentic systems that orchestrate fragmented back-office workflows.
Sep 14Peter Luo’s Stars Collective and Dubai-based LH International are launching an AI joint venture to develop, produce and distribute film, TV and digital projects.
Sep 14Amazon and OpenAI struck a partnership letting advertisers using Amazon’s ad tech buy placements inside ChatGPT. It extends Amazon’s ad business beyond its own retail and streaming properties into a major generative AI chat surface.
Sep 14Tubular Labs data shows Talarico’s Colbert and Kimmel interviews, bounced from broadcast under FCC pressure, drove 75 million of 354 million YouTube views about him this year, with most from media pages.
Sep 14Amazon Ads struck a deal with OpenAI letting advertisers using the Amazon DSP extend campaigns into conversational ads on ChatGPT.
Sep 14Samba TV’s first Netflix Podcast Ranker finds 13% of U.S.
Sep 14Disney Australia and New Zealand used its 2026 Upfronts in Melbourne to position Disney+ as the centrepiece, arguing shared viewing moments like finales and premieres are prime advertising opportunities.
Sep 11Ad Age reports brands are working with creator marketing leaders at agencies to build strategies aimed at improving visibility in AI search results.
Sep 11Ahead of IBC 2026, TVREV’s Alan Wolk argues Europe’s 42-language market makes fragmentation worse than in the US, pushing AI dubbing that preserves an actor’s original voice and accent to the top of the agenda.
Sep 11Adform has been named a technology platform partner for the European rollout of ChatGPT Ads, extending the format beyond the 40-plus markets, including the US, UK and Canada, where it already runs.
Sep 11NP Digital’s FinTech AI Visibility Index analyzed 68,334 AI-generated answers to 250 prompts across ChatGPT, Google AI Overviews, Gemini, Perplexity and Claude.
Sep 10TF1’s ad sales house unveiled a 2027 roadmap built on five pillars: new ad formats, expanded addressable targeting, easier access for smaller advertisers, full-funnel measurement, and AI-driven trading.
Sep 10The IAB now projects 12.3% U.S. ad spend growth this year, up from 9.5%. Madison & Wall estimates AI-directed spend will hit 12% of U.S. ad dollars, up from 2% in 2023, reaching 27% by 2030.
Sep 10Nielsen’s Gracenote unveiled the next phase of its AI product roadmap, adding a Sports MCP Server, an entertainment-focused small language model and task-oriented agents alongside its existing Video MCP Server.
Sep 10